The verdict
Rakuten.co.uk — LetyShops 18.2%, Rakuten.co.uk 36.4%, 45.5% Tied
Who pays more, and how often
 LetyShops | Rakuten.co.uk | |
|---|---|---|
| Pays more at | 2 (18.2%) | 4 (36.4%) |
| Average advantage when ahead | +1.75% | +1.01% |
| Stores with live rates | 207 | 408 |
| Only on this portal | 176 | 377 |
20 shared stores are left out because one side quotes an "up to" ceiling rather than a guaranteed rate.
Top stores where LetyShops pays more
| Store | LetyShops | Rakuten.co.uk | Advantage |
|---|---|---|---|
| Under Armour | 2.5% | 2% | +0.5% |
| Blinkist | 13% | 10% | +3% |
Top stores where Rakuten.co.uk pays more
| Store | LetyShops | Rakuten.co.uk | Advantage |
|---|---|---|---|
| Buyagift | 3.5% | 5% | +1.5% |
| Giglio.com | 2% | 3.5% | +1.5% |
| Vrbo | 1% | 1.75% | +0.75% |
| Gamivo | 2.5% | 2.8% | +0.3% |
LetyShops vs Rakuten.co.uk cashback frequently asked questions
Across the 11 stores both portals cover with directly comparable rates, LetyShops currently pays more at 18.2% of them and Rakuten.co.uk at 36.4%. Which is better for you depends on where you shop - the store tables above break it down.
LetyShops pays more at 18.2% of shared stores, by 1.75 percentage points on average when it does. Rakuten.co.uk pays more at 36.4%, by 1.01 points. Winning more often and winning by more are not the same thing.
LetyShops has live rates at 207 stores and Rakuten.co.uk at 408. But 176 are only on LetyShops and 377 only on Rakuten.co.uk, so the wider catalogue is not automatically the better one for the shops you actually use.
Yes. Only one cashback portal can be credited for a given purchase, so the usual approach is to keep accounts with both and click through whichever pays more at that store. That is what this page is for.
Rates were last verified September 6, 2026, and this page recomputes when they change.
Methodology
Based on 11 overlapping stores where both portals quote directly comparable rates. Rates verified September 6, 2026.